News + Trends

ITB in the News / Trends

Why Brands Need to Engage with Influencers Cautiously in the COVID-19 Climate

‘Influencers face backlash for jetting off to Dubai’ is just one newspaper’s take ...

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Trends

Gaming in Fashion: The Future of Fashion in Live Streaming and the World of Gaming

A View from Account Manager, Tim Lay

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Trends

ITB Celebrates Instagram’s 10th Year Anniversary

A Point of View from Charlotte Hoare and Jennifer Lydon

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ITB in the News / Trends

What Does the Launch of Reels Mean for the World of Influencers and Brand Partnerships?

Senior strategist Charlotte Jade Hoare shares her view on the impact of Reels

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ITB in the News / Trends

Influencer Intelligence Panel Talk: ‘How To Future-Proof Talent + Influencer Partnerships in the Current Climate’

Senior strategist Charlotte Jade Hoare shares her view on the impact of Reels

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ITB in the News / Trends

The Super Bowl proves that the power of celebrity is still scoring big with consumers – but cultural relevance is key

Emma Shuldham, Managing Director at ITB Worldwide looks at what brands can learn f...

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ITB in the News / Trends

Which influencers should brands focus on in 2021? Those who combat misinformation

How the last tumultuous 12 months will shape brands’ influencer campaigns in 2021

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Trends

How TikTok is changing how creative talent is discovered

ITB's Managing Director Emma Shuldham gives perspective on how Tiktok has become t...

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Trends

Youth Isn't Wasted on the Young: How Gen Z Uses Social to Initiate Change 

Jenn Lydon, Communications Strategist, and Tim Lay, Account Manager, comment on so...

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Client News

ITB introduces a new Los Angeles showroom with upgraded features and enhanced services.

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