News + Trends

Subscribe
See More

ITB casts infamous family and friends for the latest H&M 'Moments in-Between' Holiday Campaign

Renowned celebrities and influencers feature in this year's H&M Holiday campaign to celebrate the "moments-in-between" during the holiday period

View

New Signing: Freddie Harrel

Entrepreneur, speaker and style icon, Freddie Harrel, joins ITB roster for speaking engagements, experiential activations and ambassadorship opportunities

View

Client News

ITB secures celebrities for a campaign designed to get UK’s youth registering for the General Election

Alongside Saatchi & Saatchi, ITB supported Operation Black Vote by securing talent to appear in a campaign film and a series of billboards across the UK

View

Client News

ITB secures KISS for an unforgettable underwater musical experience

For the launch of 'Airbnb Animal Experiences', ITB worked with Weber Shandwick to identify and secure legendary rock band KISS to perform for great white sharks off the southern coast of Australia

View

ITB in the News / Trends

ITB In Conversation: Building Brands in the Age of Talent + Influence

ITB hosts a panel discussion on the evolution of talent-led brands at the AllBright, West Hollywood

View

Client News

ITB signs stylist and consultant Angie Smith to its Representation and Brand Extension Roster

On behalf of Angie Smith, ITB will be seeking styling, consultancy, brand collaboration and design partnership opportunities

View

Client News

Mastercard teams up with Influencers in Tokyo as the Worldwide Partner for the Rugby World Cup 2019

ITB cast and secured four influencers from four countries to capture content in Tokyo showcasing Mastercard as the preferred card partner of the Rugby World Cup.

View

Client News

ITB client Pernille Teisbaek stars as one of six faces in the new Mango #BeAnIcon campaign

Scandinavian fashion influencer Pernille Teisbaek showcases her effortlessly cool style in the new Mango FW19 collection.

View

Client News

ITB secures global VIP dressing placements on high profile celebrities

This past month has seen placements on the likes of Jorja Smith, Felicity Jones, Kate Beckinsale and many more for VIP dressing clients

View

Client News

ITB and dunhill collaborate to secure a collective of inspiring talent for #dunhillCOMMUNITY

ITB secures poet and musician, James Massiah, and art dealer, Robin Katz, to star in the dunhill community AW19 editorial series.

View

Client News

Privé Revaux continues to garner a strong celebrity following with the help of ITB's VIP seeding services

ITB VIP has produced top placements on A-list celebrities including Jennifer Lopez and Matthew McConaughey since the start of 2019 for eyewear client, Privé Revaux.

View

Client News

VIPs attend the launch of YSL Beauty's new fragrance during LFW

London-based talent attended the UK launch of YSL Beauty's new, iconic female fragrance LIBRE, hosted by Dua Lipa

View

ITB in the News / Trends

ITB and Influencer Intelligence collaborate at The Festival of Marketing to discuss the science behind Influencer Marketing

ITB and Influencer Intelligence hosted a panel titled 'Why both data and human aptitude makes a successful campaign' at The Festival of Marketing

View

Client News

ITB teams up with crystal-infused water bottle brand Bewater to build a global VIP seeding initiative 

ITB secured placements on high profile and eco-conscious British talent who promoted the products on Instagram

View

Client News

ITB secures celebrities and influencers to attend the launch party of Secret Deodorant with Essential Oils

For the launch event of Secret Deodorant's brand new product ITB secured renowned names for the guest list

View

Trends

Breast Cancer Awareness Month: ITB Q+A with Thrive Gang and Re-Think Breast Cancer

How effective is Instagram for young cancer patients, cancer charities and creating awareness around the disease?

View

Client News

ITB secures cultured and adventurous talent for Superdry's AW19 #SDMyWay campaign

ITB worked with Superdry to secure Japenese identical twins Amiaya and British professional boxer Chris Eubank Jr. for the AW19 #SDMyWay campaign

View

Client News

ITB secures top red carpet placements during September Awards Season

VIP clients featured at the Venice Film Festival, the Toronto International Film Festival, the Creative Emmy Awards the Primetime Emmy Awards across a variety of nominated actresses

View

Client News

ITB secures Brooke Shields on behalf Life Happens for Life Insurance Awareness Month

Designer and mother Brooke Shields shares the importance of protecting your loved ones financially in a campaign video and media interviews for Life Happens

View

Client News

Privé Revaux partners with Ashley Benson to launch the Benzo collection

ITB executed a press tour with Privé Revaux and Ashley Benson to create buzz around the launch of her first eyewear capsule collection for the brand

View

Client News

Hattie Stewart teams up with Izzy Wheels to create a limited-edition wheelchair cover

ITB client Hattie Stewart collaborated with Barbie and Izzy Wheels to launch a collection of wheelchair covers for adults and kids.

View

Client News

Munitio launches groundbreaking Pro 30 headphones

ITB has worked with Munitio for the last four years to develop and launch a state-of-the-art pair of headphones

View

Client News

Bobby Bones partners with Purina for National Service Dog Awareness Month

ITB secured media personality Bobby Bones to join Purina Dog Chow in helping veterans with PTSD for the second annual "Service Dog Salute" campaign

View

Client News

Pandora launches new charms concept, featuring Millie Bobby Brown

Congratulations to our client Pandora on the launch of "Pandora Me" with actor and activist Millie Bobby Brown. ITB are proud to have supported on this collaboration.

View

Client News

ITB secures changemakers for Timberland's #NatureNeedsHeroes campaign

Multi-generational “changemakers" commit to building a better future in Timberland's AW19 campaign, named one of “The Best Fashion Ad Campaigns of Fall 2019” by WWD

View

Client News

ITB secures rising stars for Kurt Geiger AW19 campaign

Up and coming actress Ella Balinska stars in the first instalment of Kurt Geiger's AW19 campaign

View

Client News

New Client: bewater

Sustainable water bottle brand bewater has appointed ITB for a VIP and Influencer seeding program to increase brand awareness in the UK.

View

Client News

Alesha Dixon hosts Stitchfix podcast 'Wear It's At'

To celebrate Stitch Fix's UK launch, ITB secures singer-songwriter and broadcaster Alesha Dixon to host a new chart-topping podcast 'Wear Its At', as well as other famous guests.

View

Mastercard: ‘See Life Through a Different Lens’

Mastercard unveils a unique and unprecedented campaign at Venice Film Festival to inspire the next generation of filmmakers

View

Client News

New client: Azzi and Osta

ITB is now working with Azzi & Osta to provide global VIP dressing services across their couture and RTW collections

View

Client News

Vegetarian brand MorningStar Farms partners with football player and reality TV personality Colton Underwood

ITB secures recent ‘The Bachelor’ favourite - Colton Underwood - to encourage consumers to 'Lose Their Veggie Veginity' with MorningStar Farms

View

Client News

Simon Rimmer appointed as Brand Ambassador for Hoover

ITB secured chef, restauranteur and presenter Simon Rimmer as Brand Ambassador for Hoover

View

ITB secures Marsai Martin to be the face of the 'The Essilor 20/20 Vision Pledge'

Fifteen-year-old actress Marsai Martin fronts Essilor of America’s campaign encouraging parents to prioritise comprehensive vision care

View

Client News

Thai retailer Jaspal collaborates with ‘Queen of Print’ Orla Kiely on an exclusive capsule collection

ITB secures a deal between clients Jaspal and Orla Kiely, launching a colourful capsule collection inspired by swinging sixties style

View

Client News

ITB secures multiple artists and talent to celebrate Pandora's global relaunch

As part of Pandora's new brand ethos and activity, ITB secures global music artists, street artists and 'Pandora Muses' brand ambassadors to celebrate the global brand relaunch.

View

Client News

New Client: Deitas

ITB is now working with Swedish label Deitas to handle all their global VIP seeding initiatives

View

Client News

Topshop and Topman partner with ITB to build an influencer program featuring Britain’s up and coming multi-hyphenates

ITB helps build brand new influencer campaign to reaffirm Topshop and Topman's position as the leading fast-fashion retailer on the British high-street

View

Client News

Chrissy Teigen launches the new LUNA 3 device by FOREO

ITB secures Chrissy Teigen to promote FOREO's latest product

View

Client News

Talent gather to celebrate Breitling's efforts towards sustainability

ITB secures environmentally conscious tastemakers to attend the the launch of Breitling's latest limited edition SuperOcean Heritage II Ocean Conservancy watch

View

ITB in the News

ITB picks up a Gold Lion credit at the Cannes Lions Festival of Creativity

ITB has been given a credit on Grey London's Gold Lion win for the work on the UN ‘The People’s Seat’ campaign

View

Client News

ITB Jewelry Clients brighten up the red carpet at the Tony Awards

AUrate, Lark & Berry and Hearts On Fire featured on A-Listers at the 2019 TONY Awards

View

Client News

ITB secures celebrities and influencers for sports collectables brand Topps on Father's Day

Celebrities and influencers share their love of family and baseball on Instagram with custom Topps cards for Father’s Day

View

Client News

Miller Genuine Draft releases a limited edition streetwear collection in partnership with Jeff Staple

Jeff Staple designs 'One of None' capsule collection for the Canadian extension of the MGD's Miller Design Lab campaign

View

Client News

Rag & Bone partners with ITB to secure Influencers for SS19

Rag & Bone launches #RBPhotoProject Instagram campaign featuring an ensemble of social stars

View

Client News

Victoria's Secret Angel Leomie Anderson attends the Cartier Queen's Cup Polo final dressed in Zuhair Murad

Leomie Anderson arrives at the final of the polo dressed in a showstopping Zuhair Murad jumpsuit with A-lister friends

View

Client News

ITB secures Alfonso Ribeiro to emcee the inaugural 'Side By Side: A Celebration of Service' created by Northwell Health

Alfonso Ribeiro honours veterans and active military at the Rockefeller Center in New York

View

Client News

ITB x Cannes International Film Festival

Rita Ora, Shanina Shaik, Jasmine Tookes, & more wear ITB clients Zuhair Murad & Georges Chakra at the 72nd Annual Cannes International Film Festival

View

ITB in the News

ITB In Conversation: The 'New Normal' - Marketing in the Age of Inclusivity

ITB hosts NYC panel talk on diversity and inclusivity at the Gramercy Park Hotel

View

Client News

Lily Kwong landscape design for Glossier

Urban edenist and landscape designer Lily Kwong worked with Glossier to design, produce and install a wildflower landscape for their Seattle pop-up retail space

View

Client News

FX + The New York Times Present 'The Weekly'

The ITB team helped secure guests for a private screening and dinner of the NYT The Weekly in New York City and Los Angeles

View

Client News

Influencers re-launch Shiseido ColorGel LipBalm and AuraDew new shades

ITB secures four beauty influencers from Korea, Taiwan, Thailand and Hong Kong to showcase Shiseidos latest product launch

View

Client News

Rita Ora performs for Magnum at the 72nd annual Cannes Film Festival

ITB secures and dresses Rita Ora on behalf of Magnum at the 72nd annual Cannes Film Festival

View

Client News

The Body Shop x Pixie Geldof Plastics for Change Dinner

The Body Shop and Pixie Geldof host a VIP dinner to celebrate the brand's new recycled plastics scheme

View

Client News

Caleb McLaughlin joins Planet Fitness' Teen Summer Challenge

The Stranger Things star is a "super positive workout buddy" this summer for teens ages 15-18.

View

Client News

ITB secures timeless icon Iris Apfel as the new face of Magnum

The 97-year-old style icon follows Cara Delevigne and Bella Hadid as the latest face of the new Magnum ice cream campaign

View

ITB in the News

ITB Worldwide absorbs "First Call" – Part of Octagon Sports and Entertainment

This integration marks the expansion of influencer and talent partnership services across the fashion, sports and entertainment industries under one roof, placing ITB Worldwide in a class of its own.

View

Client News

Zoe Saldana judges Chivas Venture Global Final for $1M social enterprise competition

ITB secures Zoe Saldana to judge the Chivas Venture Global Final in Amsterdam

View

ITB in the News

ITB In Conversation:
'Branded Living: the New Culture of Content'

ITB launches panel talk series with a conversation around 'The New Culture of Content' at the AllBright club in London

View

Client News

New Client Signing: byTimo

ITB is thrilled to now be working with Norwegian label byTiMo for VIP dressing and seeding.

View

Client News

ITB Clients Take On Coachella

ITB activates a gifting initiative for clients Privé Revaux & Fitbit for the most popular music festival in America, Coachella.

View

Client News

Tommy Hilfiger: Making Opportunity Possible

As part of the "Make it possible" campaign, ITB helped Tommy to cast a variety of heroes who each champion a worthy cause

View

Client News

Ruby Rose "Owns It" for G-Star Raw

ITB assisted the denim-forward brand G-Star to secure actress and activist Ruby Rose for its new campaign "It's you, Own it"

View

ITB in the News

Emma Gregson podcasts on all things Talent x Influence x Culture in new content series

ITB MD Emma Gregson sits to discuss the Evolution of Talent and Influence in new podcast Seemo with Alex Semenzato

View