This year, ITB secured Brooke Shields to be the national spokesperson for Life Insurance Awareness Month – an annual awareness campaign coordinated by Life Happens and supported by the nation’s leading insurance companies and industry groups each September.
As a mother, Brooke’s top priority is protecting her family – especially her daughters. This is why financial education is so important to her.
Her story was shared through a national TV and radio public service announcement (PSA) program and will continue to be broadcast until the end of the year. The PSA also appeared on the NASDAQ screen in Times Square last month.