ITB in the News
ITB introduces a new Los Angeles showroom with upgraded features and enhanced services
The new showroom space has been designed to maximize opportunities for clients in the changing industry landscapeView
For the launch of FOREO’s new LUNA 3 facial cleanser and anti-ageing massager, ITB secured model and best-selling author Chrissy Teigen to promote the new product to her millions of followers.
Chrissy posted a teaser to Instagram Stories on Friday June 7, then revealed the new product on Stories and Twitter on Monday June 10 with a link to the Amazon sales page.
During the reveal, Chrissy was seen cleansing her face in the airplane bathroom during a long flight home after a family vacation.
Chrissy also made a surprise appearance at the FOREO booth at POPSUGAR Play/Ground in New York City, where she demonstrated the product on a few lucky fans using various facial yoga techniques.
Chrissy commented: “After surprising my fans on social with the LUNA 3 launch, I wanted to surprise them in real life to truly show my love for skincare and all things FOREO!”