ITB Worldwide delivers strategic and optimized marketing influencer programs powered by a blend of human insight and data analytics.
Influencer Audit & Strategy
Influencer Audience Insights
Activation + Program Management
Program Analytics
Market Mapping
Audience + Fraud Analysis
Program Strategy + Messaging
Insight-led Casting
Budget Strategy
Outreach + Negotiation
Publishing Schedule
Content Approvals
Proprietary Dashboard Reporting
The Dashboard provides campaign tracking, analysis and reporting in real time – delivering robust metrics to capture the effectiveness of a given Influencer and the marketing program.
ITB audited past influencer activity at Kind to create an optimized strategy focused on delivering above benchmark engagement. We executed influencer marketing programs to support all new product lau...
ViewWe helped The Body Shop achieve its goal of obtaining 8 million signatures for its UN petition to abolish animal testing worldwide by activating the combined followers of passionate celebrities and in...
ViewThe #MangoGirls influencer program has set a new standard in influencer marketing, moving the needle from a perception standpoint by consistently aligning Mango with fashion-credible talent and taste-...
ViewITB identifies and secures Sarah Michelle Gellar as a "match made in heaven" partnership to promote Allergan's Coolsculpting product
ViewAs UGG looks to grow into a global lifestyle brand, ITB secures a variety of creative influencers and digital-talent through expert casting to showcase the brand's values and provocative style
Influencer Program Strategy + Management ViewITB was tasked with building a paid influencer programme, a global gifting programme and a content series to drive awareness for Playstation's two new games
Influencer Activation ViewITB identified and secured three gamers to bring their own experience, style and credibility to the campaign to raise awareness for the new headsets
Influencer Activation ViewTo encourage a new generation of youngsters to engage with MilkPEP, ITB secures influencers to join in on their #GotMilkChallenge campaign on TikTok and Instagram
Influencer Program Strategy + Management ViewITB secured the two start to sit down with PlayStation and discuss their passion for the critically acclaimed game in the run-up to the highly anticipated release of 'The Last of Us - Part II'
Influencer Activation ViewFor JBL's 'Sounds of the City' events in Chicago, ITB secured talent for a powerful influencer and seeding program that engaged online audiences
ITB procure more talent on behalf of Topshop and Topman for their talent-led campaign with some of the most respected names across fashion, music, acting and culture
Influencer Program Strategy + Management ViewTo celebrate the shared mission between Cisco and City Football Group, a collection of professional players and an avid fan were leveraged to invite other fans to join in on the special moment
Influencer Activation ViewITB cast and secured four influencers from four countries to capture content in Tokyo showcasing Mastercard as the preferred card partner of the Rugby World Cup.
Influencer Activation ViewSustainable water bottle brand bewater has appointed ITB for a VIP and Influencer seeding program to increase brand awareness in the UK.
Influencer Activation ViewITB helps build brand new influencer campaign to reaffirm Topshop and Topman's position as the leading fast-fashion retailer on the British high-street
Influencer Program Strategy + Management ViewITB secures Chrissy Teigen to promote FOREO's latest product
Influencer Activation ViewCelebrities and influencers share their love of family and baseball on Instagram with custom Topps cards for Father’s Day
Influencer Activation ViewRag & Bone launches #RBPhotoProject Instagram campaign featuring an ensemble of social stars
Influencer Activation ViewITB secures four beauty influencers from Korea, Taiwan, Thailand and Hong Kong to showcase Shiseidos latest product launch
Influencer Activation ViewH&M Sport social media campaign featuring Patrick Beach, Amanda Bisk and Tommy Rivers Püzey
Influencer Activation#HMStyleSet / #HMMustHave Instagram Campaign featuring 10+ style influencers
Influencer Activation#CelebrateTheIcons social media campaign featuring Elias Riadi, Sherri Silver, Luke Day and Oliver Webb
Influencer Program Strategy + Management#MyZaraHome featuring Adenorah, Tina Leung, Alex Eagle and Lily Pebbles
Influencer Program Strategy + Management#ICANSOIDID Influencer Program to support the global launch campaign of the new PhotoReady Candid Collection
#TakeYourSeat climate change campaign featuring Ellie Goulding, Naomie Harris, Raleigh Ritchie, Nicola Roberts, Jodie Kidd, Nargis Fakhri, Gemma Chan and more
Influencer Activation#XLstyle Influencer campaign featuring Plus-Size Models Zach Miko, The Prepster, The Chubstr, The Big Fashion Guy, Timothy Snell, Mike Rashid, Marv Neal, Built Up Real Nice, Matthew Simko and Corbin C...
Influencer Program Strategy + Management#LoveNotLike featuring Imaan Hammam, Fernanda Ly and Pyper America
Influencer Activation#NewAtMatalan Influencer Program
Influencer Program Strategy + Management#MyCalvins Influencer campaign including Kendall Jenner, Fergie, Miranda Kerr, Poppy Delevingne, Iggy Azalea, Lara Stone, Chiara Ferragni, Leandra Medine and more
Influencer Program Strategy + Management'Live The London Look' campaign featuring Portia Ferrari, Erika Bowes, Lewys Ball, Maddi Waterhouse and Cora Corré
Influencer Activation#SportXLife athleisure campaign including up and coming sports and fitness influencers
Influencer Activation