Journalist & Brand Consultant
Pandora is a journalist, brand consultant, speaker and broadcaster from London, known for her work across a broad array of platforms.
Currently a Contributing Editor at Man Repeller and ELLE, she has written for titles including The Telegraph, The Guardian, Marie Claire, Vogue.co.uk, Red magazine, MATCHESFASHION.COM, Net-a-Porter’s The Edit, i-D, The Cut, Vogue Australia, The Spectator and The Sunday Times. From September 2014 to January 2017, she held the position of Fashion Features Editor and Wardrobe Mistress columnist of The Sunday Times Style magazine. As a journalist, Pandora has covered fashion, culture, lifestyle and mental health and has interviewed celebrities including Chloe Sevigny, Jennifer Connelly, Margot Robbie, Alexa Chung and Amber Valletta.
Until February 2017, Pandora ran a fashion, social commentary and travel blog, pandorasykes.com (which now functions as an online portfolio of her work). She was a contributor to Stylist’s essay collection, Life Lessons From Incredible Women, published in March 2018 by Penguin, and to Comfort Zones, an essay collection produced by Sonder & Tell in March 2019, with all profits going to the Women for Women International charity. She also wrote and recorded a letter for the Audible Original series, To The Woman, presented by Scarlett Curtis and released in March 2019.
In February 2019, Pandora crowd-funded for her first non-fiction longform essay, The Authentic Lie, published by the independent publisher, The Pound Project. The essay garnered over 4,000 backers and raised over £32,000. It was published via digital and print editions, on March 21st 2019.
Pandora is the co-host of an iTunes No.1 weekly culture podcast, The High Low, which she founded with author and journalist, Dolly Alderton. The pop-culture and current affairs podcast receives over 200,000 downloads a week and has partnered with Google (the first podcast to ever do so), Sainsbury’s, PopChips and Moet & Chandon. Live episodes have been recorded in collaboration with Selfridges and Liberty London and the podcast has been featured in Refinery29, Grazia, ELLE, The Observer, The Financial Times and was named one of the Top 50 podcasts of 2018, by The Sunday Times Magazine.
Pandora has personally collaborated with brands including Topshop, Cartier, Farfetch, Net-a-Porter, Estée Lauder, Burberry and Swarovski. She collaborated with Warehouse on an AW17 campaign, curated a ’Shop With’ campaign for MATCHESFASHION.COM, is currently an ambassador for Uterque and has featured in the #MangoGirls social campaign. In 2016, she collaborated with swimwear line Hunza G on a successful collaboration, for which she designed the pieces, cast and creatively directed the brand campaign and assembled both the lookbook and press release.
A consultant on Peroni’s House of Peroni Creative Council, for 2018-2019, mentoring 8 up-and-coming fashion designers, Pandora has both hosted and spoken on panels at The Saatchi Gallery (on selfie culture), at WGSN (on brand-building), at Social Media Week (on the evolution of language) and hosted a talk for venture capitalist firm, Eight Roads Venture (on influencer marketing). She is currently the chair for the Marriott Hotel Group’s 2018-2019 ‘In Focus’ panel series. Pandora has appeared multiple times on Radio 4, on Women’s Hour and A Good Read. Pandora has both interviewed and interviewed at The London Fashion Week Festival and in December 2017, she presented a film about retail in London, for Sadiq Khan’s #LondonIsOpen campaign.